Wednesday, 20 April 2016

OUIL406 Visual Communication | End of Module Self-Evaluation

1.  What have you learned about visual communication during this module and how effectively do you think you have applied these ideas?

This module involved conveying information within very specific formats, for example through motion with the GIF brief, by using a specific method or approach like vectors, or within a limited space like the stamp dimensions. The idea of simplification was definitely a recurring concept in this module, whether that was in terms of simplifying an image or editing down an idea in order to provide clarity to effectively communicate something.

For instance, the postcard brief was a challenge because both the software we used and the nature of vectors required things to be stripped back to simple shapes and forms. This had an impact on the way in which I would construct images – I was thinking in separate components and layers, and how they could build to form the object I wanted to make. So creating the postcards is an example of how I applied reduction / simplification into my work, going from line-heavy, gestural drawings to flat shapes.

Another concept I have often thought about in relation to communicating ideas visually is ambiguity. Throughout my work, I have contemplated and discussed the effect of ambiguity within a piece of illustration and whether or not it lessens the strength of a message.

I have considered whether or not holding back answers and being a little bit cryptic only serves to keep an audience at arms length, however having talked about this with peers and tutors I feel it can also be a very powerful tool. For example during our final Persons of Note crit, I was pleased to hear that people enjoyed that they had to figure out and decode the symbols within my illustrations. In some ways, this engages the viewers by making them think.

2. What approaches to/methods of image making have you developed and how have they informed your concept development process?

Visual communication has definitely pushed me as I have developed skills in both GIF making and my knowledge of Illustrator. Each of these methods of creating images demanded a different way of thinking and approaching ideas.

The planning of the GIFs required ideas that would work when animated, so as a result storyboarding and ideas for each frame were required. The set materials for the GIF formats (digital, 3D, analog...) also dictated my way of working – these required testing to see which had the best results when they were made into frames. Discussions of GIFs, demos, looking at existing examples, all combined with going through the GIF making process myself all helped to develop my skills in this area.

Similarly with the vector-based project, the predominance of shape within this type of illustration meant I had to think of images differently. Although creating roughs and pencil drawings still helped, I had to expand on this idea of what a rough was by making mock-ups that were more relevant to the method I would eventually make the vectors with. Doing cut-paper tests was a response to this, as it was a way of freely moving shapes around, thinking with solid forms instead of lines. This process made it easier to translate my roughs into illustrator as the shapes were already mapped out for me.

3. What strengths can you identify in your work and how have/will you capitalise on these?

For all three studio briefs, a set of images that all related to one another was required. I think this is something that is evident within my work for this module as I was consciously trying to create sequences of illustrations that worked alongside each other and possessed a cohesive appearance. By using colour schemes, creating a specific tone, or through other stylistic choices I think I managed to unite the respective sets of images and avoid them being too disparate.

Another strength within my work, which is particularly apparent in the Persons of Note brief, is my use of visual symbols to represent an overarching theme. I really enjoy coming up with concepts and ideas, and I’d like to think I manage to weave these larger themes into my work through my use of motifs. I suppose this is often a subtle way of putting across a message in a piece of work. My example from this brief is the use of repetition and orderly compositions to depict OCD as part of my subject matter. Instead of drawing literal objects or scenes, I try to think of visuals that imply what I’m trying to communicate.

4. What weaknesses can you identify in your work and how will you address these in the future?

A weakness within my work for this module would be that I don’t feel like I’ve really pushed myself in terms of how I make images. For the most part I’ve continued to deal with line, and have used similar if not the same materials as before. If possible in future projects, I’d like to look at how I can vary my approach to drawing and making – maybe by introducing new methods and mediums, or by focusing on a specific element such as shape.

 I’d hate to think that things were becoming stagnant or too repetitive so it’s important that I make a point of being more exploratory and inventive with my processes in order to avoid this.

5. Identify five things that you will do differently next time and what do you expect to gain from doing these?


Be more decisive – either when it comes to selecting an idea, choosing colours, type, or any other things, I’d like to become more decisive and confident in making creative decisions. As a result, that may allow more time for experimentation and play, and dismiss this restrictive uncertainty that comes with continuing work you’re not too sure on.

Talk more freely about my work – not only to I need to make sure I ask for feedback and help when I’ve hit a brick wall, but I feel I just need to discuss things and ask for people’s opinions more! I can be quite a solitary worker, however this can be to my detriment when I become frustrated with a piece of work. By talking and sharing ideas it can not only highlight successes or areas for improvement within my own work, but show me how others go about their own projects.

Take more risks – I need to not be so tentative with my work, to be more exploratory and make for the sake of making. I’d hope that by introducing more experimental processes (much like how we looked at tasks during visual language) that it will help me to loosen up, get back into drawing and result in work that I’m enthused about and had fun making.

Be a little more self-indulgent (if the project allows) – Don’t hold back or dilute my tone of voice, create work that I want to create, not by half measures. Of course, this won’t apply to every single brief, and there are times when a certain tone of voice or approach may be more appropriate. However, relating to the point above, if I enjoy making something the end result may be far superior to when I worry my way through something.

Continue finding things out – I need to keep the ball rolling with looking at the work of existing practitioners, and absorbing any other form of visual culture I deem relevant to my interests – personally and as a maker. I do enjoy looking at and finding new things in my spare time but I must continue to do this as I feel strongly that art, design, film, music – all of these things and many more fuel our ideas and help to inspire us creatively.

SB3 | Let's End on a Good Note


SB3 | Outcomes, Final thoughts

Having finished my outcomes for this project, I think back and realise that it's been a mixed bag! I've found some parts easy, and others not so much. I'm happy with half of my outcomes, but not the rest.



Another thing I want to note (which I guess is personal and work-related?) is how much stress, as well as other things can blinker and inhibit the creative process for me and probably other people too. Worry can fog my ability to make decisions, which takes up time, and can result in work being made that isn't so good?

I want to make things with confidence and enjoy doing so, because I think that when these things are present that's when the best work is made. Or maybe it's all just about outlook? I don't know.

I'm talking about these things because I think being able to do that will help me push myself forward, and keep me going as a person that does, on some level, want to make pictures.

Big respect to all the illustrator peeps out in the world, they combine their love for creativity with work which is risky business because there is the potential for you to fall out of love with it...props to you, pals


Back to the project though, the aim of this brief was to depict the life of a Person of Note through images that weren't necessarily portraits.

Do I feel that I have achieved this?
Yes, actually. I used motifs as visual symbols to represent the life and actions of my person.

Other things: I learned things about people I previously knew nothing about! I made work based on a subject that was completely unknown to me. That's a small victory in itself isn't it?

SB3 | Remaking the Poster

I ended up remaking the poster because I wasn't happy with how it looked overall. I redid the same image but this time it was more in keeping with the stamp and postcard designs.

I'm not completely happy, in fact I think it's boring and a let down but at least it goes with the others now. I'm not sure if it was the format, composition, or something else that made this such a struggle but it's done. As much as I dislike it, it's the lesser of two evils (between this and the previous poster)


If I had more time, I would definitely try to think up a more interesting and engaging design for the poster. The placement of objects is awkward and makes the image seem unfinished and difficult to look at.

It's a shame this is the image that's going on to the biggest format, because I'm much more pleased with the stamps and they're minuscule...

Tuesday, 19 April 2016

SB3 | Peer Review


Today's peer review was a silent crit, so others had to figure out who my Person of Note was by only looking at my images.

The response from the others was that my theme was fairly mysterious, however I'm glad they picked up on the repetition and it's relation to compulsions / behaviours. Additionally, they commented on the link between portraying chaos in an organised way (e.g. a chaotic event - crash, or chaotic mindset).

I particularly liked the comments about my process - with some saying how it was reminiscent of screenprinting, and others saying it was reminiscent of old fashioned prints.

A positive was that people spotted a relation between the process and methods I had used, and my concept. (e.g. misaligned colours, objects out of place, etc..)

An interesting point was that there was a tone of unease about my finished outcomes, although this wasn't elaborated on I really enjoyed hearing this!! I delight in the fact that something I've made had an effect on people, even it was in a small way.

SB3 | Postcards

Because I had the process pinned down at this stage, making the postcards was also relatively straightforward - once I had completed the line work and tweaked some of the layouts a tiny bit.



Although they are simple in their execution, I really do think what pushes these images along is their layouts. The postcards flit from order, to chaos, to slight disorder again (with the peas).

Their definite, almost regimented layouts strengthen this idea, even the plane parts are 'organised' albeit in a turbulent way. Spacing and repetition have been recurring things which I think have turned out to be quite effective.

I'm pleased with the concept behind this set, integrating order and disorder. An orderly, uniform appearance that represents damaging behaviours or events that are part of a disorder.

SB3 | Stamps (I know what to do now)

Continuing with the same process, I completed the remaining stamps. I utilised the same colour palette throughout, sticking with the same shades of pink, green, and cream.

Although I'm sure my opinions will change in time, at this moment I don't think they're half bad.

Compositionally, I believe that I managed to achieve the balance between having too much or too little in a space. I'm also happy with the way the images are cropped - they portray that cut-up photograph appearance that I had wanted.




There is that vague, ambiguous feeling due to the 'missing' parts of images, however I don't mind this. Additionally, I do think they work cohesively as a set which was part of the challenge.

Although I do go back and forth between thinking that they're too simple, and that simple is best.

But maybe this is just the nature of minimal design / image-making? ..Not knowing when something is completed and having to make that executive decision to finalise a piece of work.

SB3 | Digital work and Changes

Okay so I had the rough ideas all sketched out, and was ready to get into the photoshop zone starting off with the poster. After a horrifically long time I ended up with this...


Oh the shame...

...after looking at this poster for so long I began to think it was okay. But then I took a break and it was all just a bit terrible and not okay?? That did panic me a bit, because as a result I didn't know how to continue with the rest of the set.

I decided to just make a fresh start with the stamps and see what I could come up with. I felt a bit more safe within the confines of the stamp, not as daunting as an A2 load of nothingness.


Stamp process: scan, line, colour, type, misalign, grain + texture

I somehow managed to arrive at this point fairly easily. The way I made it was methodical and straightforward, with composition, colour scheme, and other small touches completing the overall aesthetic.

I will continue with the remaining stamps and see how the design choices work across a number of images.

SB3 | Refining Ideas

Following the tutorial I knew I needed to cut down the number of concepts I had, and refine them into a more harmonious set of images that would work across the formats.

Here's what I came up with:

Poster (top left) Postcards (middle) Stamps (bottom)

I felt that these roughs would act as a good basis for finished outcomes. I was fairly pleased with the layout of each, and I thought that stylistic things such as colour and how I went about line would help to draw them together further.

The poster depicts Hughes' isolation from the world, looking out from behind blinds.



hand washing (alternatives)

peas (alternatives)

The postcards focus on order and disorder. Repetitive hand washing, plane crash debris set out in a (relatively) organised way, peas all lined up on a plate except for one.

The stamps are based on the thumbnail drawings I did previously. I liked their unusual layouts and how they honed in on small details of specific moments. It's like carding through a photo album to get a sense of a person.

SB3 | Thoughts, Tutorial

Until I had my tutorial I was getting quite worried about my outcomes for this project. I didn't think that any particularly stood out, or that any of them coincided with one another.


However after speaking to Matt I found more direction in my ideas. I think that although I'm content working by myself for the most part, I need to be more willing to ask for feedback from peers and tutors because a fresh pair of eyes can sometimes provide a new slant on things and sharing ideas is a nice ol' time.

My thumbnail drawings were mentioned, and even though I liked them I hadn't originally considered using them. This shifted the focus of the work more onto composition, especially unusual, cropped arrangements and the effect they could have on the message of an image.

If information is cut from an image, what does this mean? What's not being said and why?

Also, sometimes it's okay to be ambiguous.


Thanks Bill

SB3 | Roughs

When it came to making roughs I found it really difficult. I think this is because I had to sift through a lot of ideas and thoughts and so this became quite directionless and jumbled.

I had several themes in mind, instead of just one or two. I found that this made it more difficult to draw together ideas that were completed or more refined at this stage.


Above: Themes of isolation, looking at Hughes' reclusive lifestyle. It would incorporate the colours of the Beverley Hills scheme I briefly looked at (coral pink, green) which would contrast against the dark room.

Below: The skies, flying, freedom, calming. How Hughes enjoyed the solitary nature of being in the sky. Not sure how this comes across however.


Row 1: Stoic face against bright background. Too obvious, too portrait-based

Row 2: Disorder, mess, isolation. Turning 'mess' into a pattern??

Row 3: Order and disorder. Plane debris, and cleaning products ordered neatly. The objects themselves depict disorder / chaos

Row 4: Similar theme as above, flying, solitude in the skies. Scale emphasises this however it's not a great idea


At this point I'm really confused and not having a lot of faith in my ideas!! I think I need to draw more, or edit them down...

SB3 | Thumbnail Drawings

As I was doing research I was saving images and references as I went, and when I opened them I had only saved the thumbnails - boooo! But they actually made some interesting compositions by accident.

So I did some drawings of them. I like how they seem as if moments have been clipped or edited. I'm not sure what they could be used for but I'll keep them for now.


Monday, 11 April 2016

SB3 | The Aviator (2004)

Over Easter I watched The Aviator, it wasn't great (sorry Martin) but it did make me think about colour schemes and composition.

SB3 | Sketchbook

Some sketchbook development on Hughes...